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A Branded World: Adventures in Public Relations and the Creation of Superbrands (Unabridged)
A Branded World: Adventures in Public Relations and the Creation of Superbrands (Unabridged)

Branding is ultimately the way you differentiate your product from the competition....

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Achieving Business Success Through Powerful Design & Marketing: Your Questions Answered (Unabridged)
Achieving Business Success Through Powerful Design & Marketing: Your Questions Answered (Unabridged)

You will discover how to design powerful print and web-based marketing materials with Adrian Lomas....

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Brand Warfare: 10 Rules for Building the Killer Brand
Brand Warfare: 10 Rules for Building the Killer Brand

In a world where consumers have infinite choices, it's almost impossible to compete without a compelling brand....

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Free Prize Inside! & Purple Cow
Free Prize Inside! & Purple Cow

In this audio of Free Prize Inside!, Seth Godin shows how you can make your customers feel that way about your product or service, whatever it is....

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From .com to .profit: Inventing Business Models that Deliver Value <i>and</i> Profit
From .com to .profit: Inventing Business Models that Deliver Value and Profit

Until now, all it's taken to build a successful e-business is the right technology....

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Groundswell: Winning in a World Transformed by Social Technologies (Unabridged)
Groundswell: Winning in a World Transformed by Social Technologies (Unabridged)

A groundswell is sweeping through your customers. Most companies see it as a threat. It's time to see it an opportunity....

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Guerilla Marketing Weapons (Unabridged)
Guerilla Marketing Weapons (Unabridged)

The 100 targeted weapons detailed in this audiobook add potency to a marketing attack and substantially increase profits. Most important, they work for all types of small and medium businesses....

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Guerrilla Marketing (Unabridged)
Guerrilla Marketing (Unabridged)

When Guerrilla Marketing was first published in the 1980s, Jay Levinson was the first person on...

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Guerrilla Marketing Attack (Unabridged)
Guerrilla Marketing Attack (Unabridged)

Today's marketplace is more competitive than at any other time in history. Does your...

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Guerrilla Marketing for the Home-Based Business (Unabridged)
Guerrilla Marketing for the Home-Based Business (Unabridged)

Home-based businesses are not just small versions of big marketing conglomerates. They are faced with totally different issues, problems, and opportunities...

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